There are roughly 60,000 hotels across the United States—many of them family-run, employing neighbors, and buying from local vendors. Technology has brought real conveniences to travel, but some third-party booking platforms have tilted the system in a harmful way.
Today, about 15%—and sometimes up to 40%—of every room dollar can be pulled out as commission by websites that often aren’t based in the community you’re visiting. That slice can exceed a hotel’s entire profit margin. The result? Money that could have funded local jobs, maintenance, safety, and small businesses simply leaves town.
Our goal is simple and caring: keep more travel dollars where the stay happens. We encourage guests to book directly with the hotel or use commission-free options (some listed here). When you book this way, more of your payment reaches the people who clean the rooms, fix the elevators, staff the desk at midnight, and support nearby suppliers.
Your choice matters. Direct or commission-free booking strengthens local economies, protects local jobs, and helps small businesses thrive—without costing you more.